Rainmaking Recommendation #23 – ‘Tis The Season

Rainmaking Recommendation #23 – ‘Tis The Season

Right about now, many attorneys are thinking about their Rainmaking Planning for next year.  They are going to the internet, sitting down with their marketing departments, or hiring consultants to help them develop the magic bullet of plans which will cause clients to come flooding in the door.

However, instead of planning at this moment, how about reviewing?

Take some time in the next week or so to review your clients, business development and client service for the past year.

  • How did your clients come to hire you?  In order to replicate this, you need to know exactly how a client came to you or your firm.  if you don’t already have one, develop a client intake form/sheet which allows you to track this.
  • What business development activities did you do this past year?  Which ones worked and which ones didn’t?  Now is the time to weed out the activities such as random acts of lunch, networking with the wrong groups, and others which are not yielding the type of client development results you are seeking.
  • How well did you service your clients?  Be honest here!  Did you respond in a timely manner?  Did you explain to your clients what was happening with their legal issues in a way they would understand?  How could you make this better?

These are some of the questions you need to ask yourself before planning for next year.

An honest review of the business development and rainmaking tactics you have done will allow you to plan more effectively for the coming year.

Rainmaking Recommendations are sent the first and third Wednesdays of the month.  They are bite size tips that, when implemented will cause you to make rain. To learn more about Rainmaking, Goal Setting and Achieving the Life you want as an Attorney please contact Jaimie B. Field, Esq.

Did you know you can schedule an in-house, customized Rainmaking training workshop for your law firm? begin telephone or Skype individual rainmaking training from wherever you are in the world with Jaimie? Call or email for more information.

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