When you hear “soft skills” as a lawyer, do you think they are airy-fairy, woo-woo abilities that don’t apply to you? Well, buckle up, because not only do they apply, but they’re about to become your secret weapon in the legal world of tomorrow. As AI continues to grow and flex its digital muscles, it’s […]
Rainmaking Recommendation # 287 There is Nothing Soft about Soft Skills
January 5, 2026 by Leave a Comment
Rainmaking Recommendation #286: Fall Back into Work
January 5, 2026 by Leave a Comment
**When the “Those Lazy-Hazy-Crazy Days of Summer” end, Fall is a great time to finish strong for the year and begin planning for the next. Sit down with your goals for the year and determine where you are. Then, create the plan you will use to win this year (if you are not already doing […]
Battle of the Brands: Law Firm Branding v. Lawyer Branding
January 5, 2026 by Leave a Comment
THIS ARTICLE WAS ORIGINALLY WRITTEN FOR THE PRACTICING LAW INSTITUTE, AND IT WAS PUBLISHED ON SEPTEMBER 18, 2024. If you would like to read it on their website or in their other publications, register your email for free at www.pli.edu. In my previous PLI Chronicle article, I delved into the concept of personal legal brand, a […]
The Importance of Your Legal Brand: Why and How to Cultivate One
January 5, 2026 by Leave a Comment
THIS ARTICLE WAS ORIGINALLY WRITTEN FOR THE PRACTICING LAW INSTITUTE, AND IT WAS PUBLISHED ON JUNE 4, 2024. If you would like to read it on their website or any of their other publications, just register your email for free at www.pli.edu. There are 1,330,290 lawyers in the United States, according to the most recent […]
Rainmaking Recommendation # 285 – What Do You Do For a Living?
January 5, 2026 by Leave a Comment
Networking, whether online or in person, requires you to have a great “elevator pitch” or “audio business card” so that people will remember what you do for a living. No matter where you are, most commonly, new people, after learning your name, will ask you what you do for a living. “I’m an attorney,” most […]
Rainmaking Recommendation #284: Finding Time for Everything (part 2)
January 5, 2026 by Leave a Comment
In the previous post, we covered the Pomodoro Technique – a method for bucketing your workday into focused 25-minute sprints separated by refreshing breaks. But that’s just one approach to mastering productivity. Let’s explore a few more powerful techniques to try. Getting Things Done (GTD) Developed by productivity guru David Allen, GTD is a comprehensive, […]
RAINMAKING RECOMMENDATION #283 FINDING TIME TO HAVE A LIFE
June 12, 2024 by Leave a Comment
Part of Enlightened Rainmaking is finding a way to complete your work and have a life. What I mean about having a life is spending time with family and friends, working out, having fun, and doing hobbies, but those in big law, mid-market law, and virtual law are so concerned with getting the work done […]
RAINMAKING RECOMMENDATIONS #282: GET SOME SLEEP!
June 12, 2024 by Leave a Comment
Were you aware that May 6-10 is Well-Being Week in Law? It’s understandable if you weren’t aware of this week. After all, most of us are engrossed in building our businesses, serving clients, and meeting billable hour requirements. So, what makes this week stand out? I hate these “ersatz” holidays or events (not just this […]
WELCOME TO THE BRAND SPANKING NEW ENLIGHTED RAINMAKING NEWSLETTER
June 12, 2024 by Leave a Comment
Welcome to the new and improved newsletter. It used to be called Rainmaking Recommendations because it contained a tip or tactic that you could use to build your book of business. Do not despair—this newsletter will include those as well. But before I can tell you about the new newsletter, I wanted to provide a […]
Rainmaking Recommendation #284: Finding the Time for Everything (Part 2)
June 12, 2024 by Leave a Comment
In the previous post, we covered the Pomodoro Technique – a method for bucketing your workday into focused 25-minute sprints separated by refreshing breaks. But that’s just one approach to mastering productivity. Let’s explore a few more powerful techniques to try. Getting Things Done (GTD) Developed by productivity guru David Allen, GTD is a comprehensive, […]