Recent Rainmaking

Rainmaking Recommendation #246: A Deeper Dive Into Rainmaking Tactics (Part 1 – Goals)

In the last Rainmaking Recommendation, I provided a listicle of 22 different methods to use for Rainmaking Success.  As promised, I will provide a deeper dive into how to use these tactics so that you can become the Rainmaker you wish to be. For the almost 20 years that I have been coaching attorneys, there […]

Rainmaking Recommendation #245: A Listicle of 22 Different Tactics to Use for Rainmaking Success

One of the most requested pieces of information for which I am asked is a list of different marketing and business development tactics you could use to Market your services, and Create relationships. So, without further ado, and a promise to go dive deeper into each tactic for future rainmaking recommendations, here is a list […]

Rainmaking Recommendation #244: Summer’s Here and the Time is Right . . .

I am a classic rock fanatic! I love rock-n-roll music from the 50s through the 80s.  And the song Dancing in The Streets, from which the title of this post comes arises, has been swimming around my head for the past few days  (shout out to Martha and the Vandellas, or David Bowie & Mick […]

Rainmaking Recommendation #243: Remote or In-Office: Does it matter for Rainmaking?

Many conversations are being held by law firms’ management committees, which ask should we require our attorneys to come back to the office?  Should we allow them to continue to work remotely? Should we institute hybrid schedules?  In my humble opinion, any law firm that requires attorneys to return to the office will soon find […]

Rainmaking Recommendation 242: How Many Psychiatrists Does It Take To Change A Light Bulb?

How many psychiatrists does it take to change a lightbulb? Only one, but the lightbulb has to want to change. I know it’s a terrible joke, but it is apropos to what I want to discuss in this very short Rainmaking Recommendation. In the almost 20 years I have been in business, I have worked […]

Featured Posts

Rainmaking Recommendation #218: Follow the Yellow Brick Road – An Allegory for Rainmakers

In a very weird walk down the Yellow Brick Road to the Emerald City to ask the Wizard for new clients and matters,  members of the executive committee of Gale, Scarecrow, Tinman and Lion, LLP, a 100+ lawyer firm are chanting  “Pandemics, Politics, and Recessions, Oh my,” over and over again through their masks.   James […]

Rainmaking Recommendation #203: It’s ALWAYS About Communication

Business development, aka Rainmaking, has been and will always be about communication and trust. You need exceptional communication skills to build trust and confidence in your abilities to help your clients and potential clients.  And never has this been truer than at this time in history. The global pandemic has only emphasized the need for […]

Lawyers Using Referral Marketing as a Revenue Stream? Not so Fast!

Recently I read a post which suggested that attorneys should use referral marketing as a revenue stream – that attorneys should refer cases they cannot or will not take to other attorneys for fees. Not so fast! It’s not as easy as I give you a new client you pay me a referral fee because […]