Recent Rainmaking

Rainmaking Recommendation #209: How to Finish 2020 Strong – Part 1: Mindset Matters

Can you finish 2020 strong? That’s an interesting question considering all that we have gone through in the first six months of this year. But, your answer should be “Hell yes! I can finish 2020 strong.”  We have exactly 6 months left to this year.  It is just a matter of changing your strategies and […]

Rainmaking Recommendation #208: Virtual Networking Events for Lawyers –  8 Best Practices

Lately, I have been attending a lot of virtual networking events.  And while there are many platforms out there that can be used, Zoom seems to be the one used most often, so like using the words Google to mean search engine,  Kleenex to represent tissues, or Band-Aid to denote bandages, I am using Zoom […]

Rainmaking Recommendation #207: Lawyer Marketing and Business Development After Lockdown

Let’s start with the obvious:  Nothing will ever be the same. And in many instances, this is not a bad thing.  While we can talk about all of the changes that have happened in our day-to-day lives that will forever alter how we live our lives. But let’s just talk about how the legal industry […]

Are You Tone Deaf?

I really thought about not posting a Rainmaking Recommendation for this week. I thought that no matter what I posted, it would be considered to be inappropriate for what is occurring in the United States and in the world.  But, after spending the past few days on social media (alternately crying and getting supremely angry), […]

Rainmaking Recommendation #206: Happy New Year . . .Again!

This will be a very short Rainmaking Recommendation and I hope you will join me in celebrating a new, New Year.  I’ve made a decision.  I’ve decided that my 2020 will only have 7 months and not the 12 we were promised because the corona virus screwed up our first five months of this year.  […]

Featured Posts

Rainmaking Recommendation #203: It’s ALWAYS About Communication

Business development, aka Rainmaking, has been and will always be about communication and trust. You need exceptional communication skills to build trust and confidence in your abilities to help your clients and potential clients.  And never has this been truer than at this time in history. The global pandemic has only emphasized the need for […]

Lawyers Using Referral Marketing as a Revenue Stream? Not so Fast!

Recently I read a post which suggested that attorneys should use referral marketing as a revenue stream – that attorneys should refer cases they cannot or will not take to other attorneys for fees. Not so fast! It’s not as easy as I give you a new client you pay me a referral fee because […]

Rainmaking Recommendation #193: It’s About Them!

For almost 20 years as a Rainmaking Trainer and Coach, I have been saying the same thing:  It’s not about you.  It’s about them.  “Them” being the prospective, current and former clients. It’s always been about them, but every year there is a proclamation about the fact that lawyers and law firms must become “client-centric,” […]