Recent Rainmaking

Rainmaking Recommendation #240: How Are You Doing?

This may seem like a strange Rainmaking Recommendation, but I have a question for you? How are you doing? I ask because May is Mental Health Awareness Month, and the first week in May is Well Being Week In Law (WWIL).  It’s also because mindset is probably one of the most important aspects of becoming […]

Rainmaking Recommendation #239: 10 Ways to Meet Your Prospective Ideal Clients

Prospective Ideal clients – these are the people and businesses with whom you would like to do business.  But often, I am asked the question: What if they already have a lawyer or law firm with which they work?  My answer is quite simple:  “So what?”  This answer is because there are so many reasons […]

Rainmaking Recommendation #238: Tell Me Why

LinkedIn usage is up considerably since the beginning of the pandemic.  According to statistics, the number of conversations on LinkedIn rose 55% in 2020, and the amount of content creation that was shared was up by 60%.  All statistics regarding this B2B platform have all gone through the roof.  At least that’s what the stats […]

Rainmaking Recommendation #237: When Is It Too Much Information?

This Rainmaking Recommendation is a result of a Facebook posting in which someone I know said it was no one’s business whether or not they were going to receive, or had received, Covid Vaccines.  And while I agreed, it is no one’s business unless you make it their business, I also said that I was […]

Rainmaking Recommendation #236: How to Spend Your time on Rainmaking (the Pandemic Edition)

Way back in 2013, I wrote a blog entitled: The Mathematics of Time for Rainmaking.  In it, I dispelled the myth that I hear from my clients who are in Mid-market and Big Law firms: “I don’t have the time to do Rainmaking.” So, I showed you how much time you really did have. Let’s […]

Featured Posts

Rainmaking Recommendation #218: Follow the Yellow Brick Road – An Allegory for Rainmakers

In a very weird walk down the Yellow Brick Road to the Emerald City to ask the Wizard for new clients and matters,  members of the executive committee of Gale, Scarecrow, Tinman and Lion, LLP, a 100+ lawyer firm are chanting  “Pandemics, Politics, and Recessions, Oh my,” over and over again through their masks.   James […]

Rainmaking Recommendation #203: It’s ALWAYS About Communication

Business development, aka Rainmaking, has been and will always be about communication and trust. You need exceptional communication skills to build trust and confidence in your abilities to help your clients and potential clients.  And never has this been truer than at this time in history. The global pandemic has only emphasized the need for […]

Lawyers Using Referral Marketing as a Revenue Stream? Not so Fast!

Recently I read a post which suggested that attorneys should use referral marketing as a revenue stream – that attorneys should refer cases they cannot or will not take to other attorneys for fees. Not so fast! It’s not as easy as I give you a new client you pay me a referral fee because […]