10 years of Enlightened Rainmaking Blogs

December 5, 2019 is the 10th anniversary of The Enlightened Rainmaker blog.  Last month, I wrote a blog about trying to blog every business day in November.  And I wanted to provide the results and my thoughts on this experiment. I didn’t post a blog every business day in November.  While I could have posted […]

Rainmaking Recommendation #186: The Benefits Of Gratitude on Business Development

In one week’s time, it will be Thanksgiving in the United States.  And, you will probably be feasting with friends and family, watching football games (and probably arguing with them). I believe that many of us have forgotten that Thanksgiving is a time when we are supposed to be grateful for all that we have received during the […]

Content is Still King

In a great article on Forbes entitled Content Marketing is The New PR, Nancy Marshall of Marshall Communications, wrote why content marketing is now becoming the best way to get your name and brand out in the world. The one thing that stood out most in this article for me is a quote she cited […]

An Open Letter to Social Media “Friends”, “Connections”, and “Followers”

Dear Friends, Connections, and Followers: When I first began using social media, I had the great fortune of virtually meeting many people who over the past decade or more have become actual friends. When we first started on social media – Twitter, LinkedIn, and Facebook – you had actual conversations with people.  It was a […]

The Rainmaker Crisis in Law Firms

I have been talking with a managing partner of a midsize firm lately who admits that there are only a few attorneys in the firm who know how to bring in new clients and that the bulk of the work that is introduced to the firm is originated by him.  As he is beginning to […]

Rainmaking Recommendation #181 – Recommendations, Reviews, and Testimonials (Part 3): How to Deal with Negative Reviews

For the past few Rainmaking Recommendations, we have been discussing recommendations, reviews, and testimonials.   In one we discussed the differences between these; in the second we discussed how to get more. And, in this one, we will be discussing what to do if you receive a negative review.  Remember, testimonials are those accolades that you […]

Rainmaking Recommendation #180 – Recommendations, Reviews, and Testimonials (Part 2): How to Get More

(In part one of this series, the differences between recommendations, reviews, and testimonials were detailed. In part two we will discuss how to get more reviews, And part three will be how to deal with negative reviews.) Recently, I have been offering a complimentary rainmaking training session to attorneys (please feel free to take me […]

Rainmaking Recommendation #174: Using Social Listening/Monitoring to Build Your Book of Business – Part 1

Have you ever thought about using social monitoring to build your book of business? Social monitoring/listening is using tools, like Google Alerts, Social Mention, Talkwalker, Mention (to name a scant few) to monitor what is on the internet based on specific queries that you set up. Many of them are free of charge or offer a freemium version (a less […]

Rainmaking Recommendation #165: You Have to Change For Rainmaking Success

A brand new year had started and you are being given a blank slate upon which to write another chapter of your life story. I get excited whenever a New Year comes around because it reminds me of the expectations I have for a great new year.  Particularly since 2018 was not an easy year […]

Rainmaking Recommendation #149: Get Social or Else!

It’s 2017.  More and more lawyers are using Social Media and the numbers keep growing.  A recent post by Nicole Black writing for MyCase provides some of the latest statistics about  how lawyers are using social media and blogging for marketing and business development purposes. Additionally, in their annual survey, Findlaw has determined that consumers […]