Recent Rainmaking

Rainmaking Recommendation #206: Happy New Year . . .Again!

This will be a very short Rainmaking Recommendation and I hope you will join me in celebrating a new, New Year.  I’ve made a decision.  I’ve decided that my 2020 will only have 7 months and not the 12 we were promised because the corona virus screwed up our first five months of this year.  […]

Rainmaking Recommendation #205: WFH or WFO – It Doesn’t Matter for Rainmaking Purposes

For most of us, we are nine weeks into working from home (WFH).  (Well, not me.  I am 11 years into working from home.)  And once the initial shock and confusion about how to practice law from your basement, dining table, or if lucky, an actual room that you were able to turn into an […]

Rainmaking Recommendation #204: B2Me Business Development in a Post Pandemic World: One Size Fits One

If you have been following me lately, you would know that I hate the term “new normal” to describe what the world will be like when we are finally able to release ourselves from quarantine.   Nothing will be the same as it was prior to January 30, 2020, when the World Health Organization declared that […]

Rainmaking Recommendation #203: It’s ALWAYS About Communication

Business development, aka Rainmaking, has been and will always be about communication and trust. You need exceptional communication skills to build trust and confidence in your abilities to help your clients and potential clients.  And never has this been truer than at this time in history. The global pandemic has only emphasized the need for […]

Rainmaking Recommendation #202: It’s not the “New Normal”, It’s Just Life.

My friend, Tim Baran, who is the Technology Innovator Manager at ProBono Net, posted something on LinkedIn that really resonated with me: “Time to shift our mindset from “when this is over” to “new normal for the foreseeable future” and adjust our routines and plans and approaches to living accordingly.” I hate the phrase “new […]

Featured Posts

Rainmaking Recommendation #203: It’s ALWAYS About Communication

Business development, aka Rainmaking, has been and will always be about communication and trust. You need exceptional communication skills to build trust and confidence in your abilities to help your clients and potential clients.  And never has this been truer than at this time in history. The global pandemic has only emphasized the need for […]

Lawyers Using Referral Marketing as a Revenue Stream? Not so Fast!

Recently I read a post which suggested that attorneys should use referral marketing as a revenue stream – that attorneys should refer cases they cannot or will not take to other attorneys for fees. Not so fast! It’s not as easy as I give you a new client you pay me a referral fee because […]

Rainmaking Recommendation #193: It’s About Them!

For almost 20 years as a Rainmaking Trainer and Coach, I have been saying the same thing:  It’s not about you.  It’s about them.  “Them” being the prospective, current and former clients. It’s always been about them, but every year there is a proclamation about the fact that lawyers and law firms must become “client-centric,” […]