Archives for August 2016

Rainmaking Recommendation #141: How to Become an Enlightened Rainmaker™

In the last Rainmaking Recommendation, I discussed the idea of Enlightened Rainmaking™.  As I explained, this is using tactics or techniques to educate or “enlighten” your prospective clients, referral sources and clients about what you do in a way that allows them to come to you. Enlightened Rainmaking begins with creating content and information laden […]