Five weeks ago, we started our series on how to create a Rainmaking To-Do list that you will actually get done – we took a break last week for the holiday. Five weeks ago, you brain-dumped everything rattling around in your head. Then you culled it down to what you actually wanted to do. You […]
Rainmaking Recommendation #324: The Rainmaking Schedule
Three weeks ago, you brain-dumped. Then you culled. Last week, you narrowed your list to your top three rainmaking moves for the next 90 days, each with a specific definition of what success looks like. Now we put them on the calendar. Because here’s the truth nobody wants to hear: a priority without a date […]
Rainmaking Recommendation #323: Rainmaking Priorities
Two weeks ago, you did your brain dump. Last week, you culled your list down to the items that have your name on them — the W’s, the things you genuinely want to do and are willing to commit to for the next ninety days. If you’ve made it this far, your list is shorter […]
Rainmaking Recommendation #322: The Cull (part 2 of Creating To-Do Lists for Legal Business Development)
Last week, you did your brain dump. You grabbed a pen and paper, set a timer for twenty minutes, and got every rainmaking task rattling around in your head onto the page. Then you asked yourself three hard questions about each item. If you did that work, you’re already ahead of most lawyers. Now comes […]
Rainmaking Recommendation # 321: The Rainmaking Brain Dump
There are some people, like me, who make lists upon lists upon lists for everything – grocery lists, cleaning chores lists, work lists, and business development lists, to name a few. I even have lists of blog posts and articles I want to write about. But this topic was not on the discussion list, which […]
Death to the Finder/Minder/Grinder Mentality – 13 Years Later
Thirteen Years Later In 2013, wrote an article calling for the end of the “Finder, Minder, Grinder” mentality in law firms. At the time, it felt provocative – almost like I was calling out the industry (but with good reason). Today, it feels inevitable. Not because the idea was bold, but because the profession has […]
Rainmaking Recommendations # 292: Atomic Rainmaking: The Power of Micro-Habits
“We do not rise to the level of our goals, we fall to the level of our systems.” — James Clear, Atomic Habits Let’s be honest — most lawyers know what they should be doing to build their books of business.They’ve read the articles, attended the CLEs, maybe even hired a coach (hi ?). But […]
Rainmaking Recommendation #291: Why Your Marketing Isn’t Making It Rain
Let’s get something straight: marketing and rainmaking are not the same thing. This is where a lot of attorneys — especially at midmarket and larger firms — go wrong. They think if they publish a few articles, post on LinkedIn now and then, and maybe sit on a panel or two, clients will magically appear. […]
Rainmaking Recommendation #290 What Type of Law Do You Practice?
Who are your ideal clients? Now here’s the real question: Do your colleagues even know that? In mid-market and large firms, I can’t tell you how many times I’ve heard an attorney sigh and say, “My client just hired another firm for something we do here.” That’s not because the client didn’t need you. It’s […]
Rainmaking Recommendation #289 – Wellness as Your Secret Weapon for Rainmaking
Every May for the past few years, there has been an annual Well-Being in Law Week. But wellness for lawyers – mental and physical health – should not be reduced to one week a year. As we approach one of the most stressful times of the year, the holidays and end-of-year chaos, it’s essential to […]



