Archives for March 2021

Rainmaking Recommendation #235: The Art Of Your Introduction (Your Audio Business Card)

Since the pandemic started, I have been doing a tremendous amount of virtual networking with a plethora of people. I am speaking specifically of group networking, not just virtual one-on-ones. And I have noticed something very interesting:  many have trouble describing what they do for a living in a few short, memorable sentences.   This is […]

Rainmaking Recommendation #234: 10 Reasons You Aren’t Getting Referrals

Referrals can be one of the best Rainmaking tactics you can use to grow your book of business.  But, many lawyers aren’t getting the quality or quantity of referrals that they would like.  Here are 10 reasons you’re not getting referrals: You aren’t top of mind I’ve often said that people do not wake up […]

Rainmaking Recommendation 232: How to Become an Authority: Influence

In this last part of the series about how to become an authority, I reiterate the definition that I have come to love: Authority = Expertise* + Influence We deconstructed this definition and discussed why you need to become an authority and how to develop expertise*. You must understand that there are hundreds of thousands of experts* in […]