So you went to a networking event. You met some really wonderful people. You got their business cards. You think there is some way that you can potentially do business. You left the event after having a great time. You went home. And then… you did nothing! You didn’t write a “Nice to Meet You […]
Rainmaking Recommendation #54: The Sweetest Sound
“Remember that a person’s name is, to that person, the sweetest and most important sound in any language.” – Dale Carnegie Rarely do people spell my name correctly. Even more aggravating to me is that I am constantly getting correspondence addressed to Mr. Jamie Field (note incorrect gender AND incorrect spelling). While I no longer […]
Rainmaking Recommendation #53: What You Don’t Say May Speak Volumes
After an extremely long day with clients, I stopped by my local book store – it’s one of the ways I like to relax. Yes, while I have ebook readers, and the ability to download books onto every device in the world, I am a bit old fashioned. I love the feel of books, of […]
Rainmaking Recommendation #37 – The 3 Little Words Never to Say to a Client
(N.B: This was not the original Rainmaking Recommendation that was to be sent out today, but due to an increasingly frustrating phone call with a major website last night in which those three little words were used over and over, it had to be sent). When a client sends you an email or calls you […]
Rainmaking Recommendation #21: Why you need to create realistic expectations
As attorneys, the most potent Rainmaking tactic is Word-of-Mouth marketing. This is when clients tell others about the work you do and referrals are a result. However, word-of- mouth marketing is also one of the ways that we lose clients as well. The problem is that in most legal cases, at least in the clients’ […]
Rainmaking Recommendation #20: On My Mind
Rainmaking Recommendation #20: On My Mind One of the challenges that attorneys face is our clients or prospects don’t always have a constant need for our services. However, these people will often run into others that they can refer. Since we are all busy people, they refer the person they have on their mind at […]
Rainmaking Recommendation #17: The Event
As the summer comes to a close and vacations come to an end, more and more networking events are scheduled during the fall. Get out of your office and begin networking. This is one of the best rainmaking activities in which you can take part. Remember to bring your business cards! But more importantly, remember […]