Rainmaking Recommendation #149: Get Social or Else!

It’s 2017.  More and more lawyers are using Social Media and the numbers keep growing.  A recent post by Nicole Black writing for MyCase provides some of the latest statistics about  how lawyers are using social media and blogging for marketing and business development purposes. Additionally, in their annual survey, Findlaw has determined that consumers […]

Rainmaking Recommendation #148: Groundhog Day

In the famous 1993 movie, Groundhog Day, Bill Murray’s character seems doomed to relive the same day over and over until he gets it right. While this is a comedy, there is nothing funny about the fact that, as a lawyer, you are probably living the same day over and over again. Think about this.  […]

Rainmaking Recommendation #142: The “Key” to Creating Content That Gets Read

In the last Rainmaking Recommendation, I provided an infographic which detailed the amount of data/content that is created and posted on the internet every minute of every day. With all of the videos being uploaded, with all of the blogs posted, with all of the social media being used, how do you get found when […]

Rainmaking Recommendation #141: How to Become an Enlightened Rainmaker™

In the last Rainmaking Recommendation, I discussed the idea of Enlightened Rainmaking™.  As I explained, this is using tactics or techniques to educate or “enlighten” your prospective clients, referral sources and clients about what you do in a way that allows them to come to you. Enlightened Rainmaking begins with creating content and information laden […]

Rainmaking Recommendation #140: Enlightened Rainmaking™

No, this is not about sitting down in a lotus position and meditating (although I do advocate the practice if you so choose).  This is about using a technique or tactic for educating your potential clients, referral sources and clients about the work you do in a way that allows them to come to you. […]

Rainmaking Recommendation #139: Speech, Speech!

  You’ve been asked to present a seminar!  This is great news because public speaking can be a fantastic way to create a book of business. So you’ve given your presentation and you were amazing.  Why aren’t the phones ringing with new clients clamoring for your services? There may be a number of reasons why […]

Rainmaking Recommendation #138: The Robots are Coming! The Robots are Coming!

There is a lot of chatter lately about whether the legal industry is going to be taken over by technology.  Are lawyers in danger of becoming obsolete? In 2016, the answer is no.  However, that doesn’t mean that certain tasks in which attorneys are currently engaged won’t be taken over by the rise of the machines. In […]

Rainmaking Recommendation #137: It’s Up To You

I want to kick you in the proverbial butt. For far too long, you have been wanting, wishing, hoping to grow your book of business.  You have attended seminars, read books, watched webinars, read blog post after blog post.  You have looked for the silver bullet, the newest thing.  You have been promised that if […]

Rainmaking Recommendation #136: Ask!

The past few Rainmaking Recommendations have focused on building referrals. However, the one thing that I haven’t told you to do to get more referrals is to just ask for them. What’s the worst thing that can happen? They say no. But what if – just what if – you have been a great referral […]

Rainmaking Recommendation #135: Create a “Breakfast Club” for Referrals

Last year, the movie “The Breakfast Club” celebrated its 30th anniversary. For those who haven’t seen it (and I cannot image that is a lot of people), it is about 5 high school students from different walks of life who get sentenced to a Saturday detention where they find they have a lot more in common than […]