Yesterday, I received 15 emails from law firms alone about COVID-19 response and resource centers. I also got 22 more emails from companies with whom I have either signed up to receive their newsletters or have purchased from them. All of them were saying, in almost the exact same words, that the health and well-being […]
Archives for March 2020
Rainmaking Recommendation #199: Three Types of Lawyers In a Crisis
During this anomalous time in our history, one in which the entire world has been asked to self-quarantine to stop the spread of COVID-19, fear seems to be the dominant emotion for many. How can it not be? When all you read is news designed to cause panic, when all you watch is television coverage designed to […]
DON’T PANIC!!
In the novel, The Hitchhikers Guide to the Galaxy, Douglas Adams says of the eponymous book that this novel is partially written about: “The Hitchhiker’s Guide has already supplanted the great Encyclopedia Galactica as the standard repository of all knowledge and wisdom, for though it has many omissions and contains much that is apocryphal, or […]
Rainmaking Recommendation #198: Not Business As Usual
As you know, we are in a period of history where it is anything but “business as usual.” And while I am not burying my head in the sand, I am trying to stay as optimistic as possible during a global pandemic and stock market glitch. I prefer to call it a glitch because I […]
Rainmaking Recommendation #197: Conversational Narcissism
Are you a conversational narcissist? The other day, I came across a post entitled, You May Be a Conversational Narcissist and Not Even Know It (Here’s How to Tell). It was a fascinating piece that described the term “Conversational Narcissist” which was created by Charles Derber, a sociologist, and describes the trait of constantly turning […]
Lawyers Using Referral Marketing as a Revenue Stream? Not so Fast!
Recently I read a post which suggested that attorneys should use referral marketing as a revenue stream – that attorneys should refer cases they cannot or will not take to other attorneys for fees. Not so fast! It’s not as easy as I give you a new client you pay me a referral fee because […]