Rainmaking Recommendation #215: Build your Network Now! (7 Steps for Building a Network During a Pandemic)

An old Chinese proverb says: “The best time to plant a tree was 20 years ago.  The second best time is now.” The reason that I use this to begin my Rainmaking Recommendation this week is that many people, at the beginning of the lockdown, were told that they should use the time at home […]

Rainmaking Recommendation #214: Someone Doesn’t Like You!

A number of years ago, in Rainmaking Recommendation #97: You’re So Vain, I wrote about doing vanity searches (ego surfing) to find out what is being said about you on the internet.  Six years later it still holds true.  You should see what is on the internet about you because you are trying to build […]

Rainmaking Recommendation #213: Are You Content With Your Content Marketing? 

Content Marketing has been around for quite a while now.  For those lawyers who are confused as to what content marketing is I love this definition by Joe Pulizzi, the creator of the Content Marketing Institute:“Content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and […]

Rainmaking Recommendation #212: The Most Important Secret to Rainmaking Success

Shhh… I’m going to tell you a secret. Lean in a bit closer so I can YELL this in your ear! The most important secret to success is . . . . GOOD HEALTH!!! (Sorry for screaming and it’s also the secret for all success.) And if the current state of the world, a pandemic, […]

Rainmaking Recommendation #211: Do You Know Your Colleagues?

It doesn’t seem like we are going to go back to the office anytime soon.  And, as a result, you have been isolated from the other attorneys in your respective firms.  Oh, I’m sure there may have been emails back and forth with various partners on case matters you may be working on; but one […]

Rainmaking Recommendation #210: How to Finish 2020 Strong – Part 2: Change Your Plans

In part one of this series, I wrote that to finish 2020 strong, you will need to adjust your mindset from all of the anxiety and stress that this year has initiated.  In other words, you need to change your mind.  Additionally, you will need to change your plans.  If you have read this blog […]

Rainmaking Recommendation #209: How to Finish 2020 Strong – Part 1: Mindset Matters

Can you finish 2020 strong? That’s an interesting question considering all that we have gone through in the first six months of this year. But, your answer should be “Hell yes! I can finish 2020 strong.”  We have exactly 6 months left to this year.  It is just a matter of changing your strategies and […]

Rainmaking Recommendation #208: Virtual Networking Events for Lawyers –  8 Best Practices

Lately, I have been attending a lot of virtual networking events.  And while there are many platforms out there that can be used, Zoom seems to be the one used most often, so like using the words Google to mean search engine,  Kleenex to represent tissues, or Band-Aid to denote bandages, I am using Zoom […]

Rainmaking Recommendation #207: Lawyer Marketing and Business Development After Lockdown

Let’s start with the obvious:  Nothing will ever be the same. And in many instances, this is not a bad thing.  While we can talk about all of the changes that have happened in our day-to-day lives that will forever alter how we live our lives. But let’s just talk about how the legal industry […]

Are You Tone Deaf?

I really thought about not posting a Rainmaking Recommendation for this week. I thought that no matter what I posted, it would be considered to be inappropriate for what is occurring in the United States and in the world.  But, after spending the past few days on social media (alternately crying and getting supremely angry), […]