While my last Rainmaking Recommendation told you that you should not allow the summer months to make you lazy in your business development activities, since tomorrow is the 4th of July in the United States, a National holiday, I will tell you that you NEED take time for yourself to rest and recharge. We are […]
Rainmaking Recommendation #176: Don’t Slack Because It Is Summer
Want to be a Rainmaker? Then it doesn’t matter what time of year it is. Many people, lawyers included, tend to go on Rainmaking hiatus when summer rolls around. For some, the kids are out of school, vacations are being taken, and there are half-days on Fridays. But now is not the time to slack […]
Rainmaking Recommendation #172: A Rainmaking Exercise (Literally)
I have three embarrassing admissions: First, I wrote this article three years ago for Legal Ink Magazine and still have not done much about it, so I have decided to update it and try again. Second, I am writing this because I really need it, probably more than a lot of the readers. And finally, […]
Rainmaking Recommendation #171: If Content is King, What Happens When……
If content is king, what happens when you get writers’ block? You are staring at a blank white screen on your computer, your hands poised nervously over the computer keyboard (or if you are old school, the 8”x14” yellow legal pad with a pen in your hands) waiting for some inspiration to hit you. I […]
Rainmaking Recommendation #170: Dress the Part
I may get my butt handed to me on a silver platter for this post, but I will still write this because I truly believe what I am about to say: Attorneys have to go back to dressing like professionals! “Casual Fridays” have become week-long events. Attorneys wearing shredded jeans, graphic (and in one recent […]
Rainmaking Recommendation #169: Social Media Marketing v. Social Media Networking
One of the things that I haven’t discussed in a deeper manner is how to use various social media networking sites for Rainmaking Purposes. I have touched on the fact that if you use social media you need to take the relationship from online to off in order to allow you to create the relationships […]
Rainmaking Recommendation #168: You Can’t Outsource Relationships
Lately, I have been seeing tons of ads on Facebook and LinkedIn touting the services of various law firm and legal marketing experts and consultants who promise you that you will get “10 new clients a month” or “done for you marketing services which will create a Million Dollar Law firm” or any other pie […]
Rainmaking Recommendation #167: Networking Everywhere
Monday, February 4th was my birthday. (Yes, this is a shameless plug for you to send me belated birthday wishes.) After a long day at the office, I went to see my favorite musician play at a wonderful location in New York City. The interesting thing about his location is that it is sort of […]