Rainmaking Recommendation #39: The Hazy, Lazy Days of Summer

Maybe it’s a hold-over mentality from when we were children.  From September through June we were in school just waiting for the day when our summer vacation started.  Then from Memorial Day to Labor Day we took off to play.

Now that we are adults, we still think of summer as being a slower time; many take vacations with their own kids now.  We find that trying to get in touch with others is harder because they, too, are taking vacations.

However, even though you cannot readily meet with others to continue to build the relationships which will develop into new business, now is the time to begin planning to boost your Rainmaking activities in the Fall.

There are so many Rainmaking Activities you can continue to do which will lead to potential new clients:

  • Write blogs, articles, e-zines, newsletters:  Continue to let others know that you are knowledgeable in your field
  • Schedule seminars and talks:  many associations are trying to schedule their fall and winter calendars now.  Contact them and offer to speak.
  • Continue to personally contact others including your referral sources, prospects and former clients.  Not everyone has the “summertime mentality” and many now have the time to get together with you for a breakfast or lunch appointment.

While summer may be vacation time, it doesn’t mean you have to slack off on your Rainmaking activities.

Rainmaking Recommendations are sent the first and third Wednesdays of the month.  They are bite size tips that when implemented will cause you to make rain. To learn more about Rainmaking, Goal Setting and Achieving the Life you want as an Attorney please contact Jaimie B. Field, Esq.

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