Rainmaking Recommendation #85: Stop Networking with People You Know at the Networking Event

It’s Networking Season again.

Did you ever notice how many invites for various networking events you receive for September and October?  People are ramping up for business after a taking the summer off.

Image courtesy of jscreationzs/freedigitalphotos.net

Image courtesy of jscreationzs/freedigitalphotos.net

When you enter a networking event, what’s the first thing you do?  If you are like most people, you go directly to people you already know.  (More often than not if it is a legal association event you are probably standing in a group with members of your own firm.)


The point of a networking event is to meet new people. When you go to a networking event and hang around with people you already know you are performing a “Random Act of Networking” and just wasting your time.

Meet new people.  Obtain their business card.  Create a new relationship which could lead to new business or referrals.

As for the people you already know at the event – say hello, make plans to speak in the future to continue to grow that relationship, and then move on to meet new people.

Please forward this information to a colleague who you think would benefit; It must be forwarded it in its entirety. All information is the copyright of Marketing Field, LLC © 2013

Rainmaking Recommendations are sent the first and third Wednesdays of the month.  They are bite size tips that when implemented will cause you to make rain. To learn more about Rainmaking, Goal Setting and Achieving the Life you want as an Attorney please contact Jaimie B. Field, Esq.  If you have missed any of the previous Rainmaking Recommendations you can find them at www.jaimiefield.com The Enlightened Rainmaker Blog.

Did you know you can schedule an in-house, customized Rainmaking training workshop for your law firm? begin telephone or Skype individual rainmaking training from wherever you are in the world with Jaimie?  Call or email for more information

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