Rainmaking is as much of a mind-set as it is a skill set. You can learn the skills necessary to market your services and position yourself as an authority to your ideal clients. You can be taught how to network, how to use social media, how to blog or create videos, how to give excellent […]
Rainmaking Recommendation #113: Get Over It!
I recently wrote a blog post asking whether every law firm should require their attorneys to become marketers and Rainmakers. This was based on a new mandate by one of the largest law firms in the United States, Quinn Emmanuel, now requiring their associates to do a ‘marketing project’ in order to become eligible for […]
Rainmaking Recommendation #88: Pick a Niche to Scratch their Legal Itch (Part 3 – How to Pick A Niche)
In Rainmaking Recommendation # 86 we talked about Why Pick a Niche. In Rainmaking Recommendation #87 we discussed What is a Niche In today’s recommendation we will talk about HOW to pick a niche. There are many ways to pick a niche but here are some questions to ask yourself: Who is your ideal […]
Rainmaking Recommendation # 71: The True Secret To Rainmaking
Shhhh… don’t tell anyone – particularly the other Rainmaking Trainers and Legal Marketing “experts” out there. There is no one way to become a rainmaker. If you have been trying to fit yourself into a mold of what a rainmaker looks like or does and it hasn’t been working, the reason is that you are […]
What a Waste of Webinar!
Webinars and teleseminars are a great way to increase your knowledge in your chosen practice area, in business development and in areas in which you are interested. In fact, a number of CLE providers now offer affordable ways to earn your required continuing legal education credits just by watching your computer monitor. Webinars and teleseminars […]
Stick With What You Know!
Recently, on many of the social networks which I frequent, I have noticed attorneys asking questions about practice areas in which they obviously do not practice. Usually this is from a solo practitioner or small firm attorney. The post inevitably starts with: “I have potential clients who needs . . .” and continues to ask […]
Rainmaking Recommendation # 51: “I didn’t know you did that”
“Why don’t clients come back?” Recently, I received an email from a litigation attorney from Connecticut who asked the question above and about following up with clients following the conclusion of representation. It seems that some clients of the firm who seemed happy with the work the attorneys were doing were going elsewhere for subsequent […]
Rainmaking Recommendation # 48: Holiday Rainmaking Wishes for You!
Twas 10 days before New Years and all through the firm, Attorney reviews were making them squirm, “Did I create enough business, bill enough hours?” Thanks to Rainmaking Recommendations they had the power To take control of their careers and rest of their life Breathing a sigh of relief, it will all be all right….. […]
Rainmaking Recommendation #34 : Do You Really Want It?
This is an extremely important question to ask yourself. Recently, a couple of my clients have been giving me excuse after excuse after excuse (and that’s all they are – excuses) as to why they have not been doing the tasks they need to do to become the Rainmakers THEY have said they want to […]