Rainmaking Recommendation #140: Enlightened Rainmaking™

No, this is not about sitting down in a lotus position and meditating (although I do advocate the practice if you so choose).  This is about using a technique or tactic for educating your potential clients, referral sources and clients about the work you do in a way that allows them to come to you. […]

Rainmaking Recommendation #96: YOU Are a Brand

Regardless of whether you are in a large, midsize or small firm or a solo practitioner, you have a brand. In fact, you ARE a brand.  And personal branding is becoming more and more important in the second decade of the 21st century.   What your personal brand is:  Your personal brand is what people think of […]