Recently, on many of the social networks which I frequent, I have noticed attorneys asking questions about practice areas in which they obviously do not practice. Usually this is from a solo practitioner or small firm attorney. The post inevitably starts with: “I have potential clients who needs . . .” and continues to ask […]
Rainmaking: Out of the Mouths of In-House Counsel
Lindsay Griffiths is a friend of mine. She is also the Director of Global Relationship Management for the International Lawyers Network (ILN), a consortium of independent law firms across the world. In March, Lindsay went to the Legal Marketing Association’s annual convention in Grapevine, Tx and blogged about her time there. In one of her […]
Rainmaking Recommendation # 55: Broken Chains
So you went to a networking event. You met some really wonderful people. You got their business cards. You think there is some way that you can potentially do business. You left the event after having a great time. You went home. And then… you did nothing! You didn’t write a “Nice to Meet You […]
Rainmaking Recommednation #52: Acknowledge Me!
Reason #2 Why Client’s Don’t Come Back: You’re Unresponsive In a continuation of the series on “Why Client’s don’t come back”, this Rainmaking Recommendation will address the number one reason why clients’ don’t come back – because you don’t respond to them. In this day and age of immediate communication – Wi-Fi, 24 hour internet […]
Rainmaking Recommendation # 51: “I didn’t know you did that”
“Why don’t clients come back?” Recently, I received an email from a litigation attorney from Connecticut who asked the question above and about following up with clients following the conclusion of representation. It seems that some clients of the firm who seemed happy with the work the attorneys were doing were going elsewhere for subsequent […]
Rainmaking Recommendations #49: Who do YOU want to represent?
All great Rainmakers know the following: You have to love what you do and who your clients are because: When you are in a practice area that you love practicing law does not feel like work; When you love working with your clients they will love working with you. You will actually return calls, and […]
Rainmaking Recommendation # 40: It doesn’t matter what YOU want
You wouldn’t offer a monkey a slice of cheese when it wants a banana. You wouldn’t give a hungry baby a steak when it wants a bottle of milk. So why is it that we don’t figure out what our potential and current clients really want? Instead, we tell them what we want for them. […]
Rainmaking Recommendation #37 – The 3 Little Words Never to Say to a Client
(N.B: This was not the original Rainmaking Recommendation that was to be sent out today, but due to an increasingly frustrating phone call with a major website last night in which those three little words were used over and over, it had to be sent). When a client sends you an email or calls you […]
Rainmaking Recommendation #33: Your Past Could Be Your Future
(Starting in April 2011, the attorneys who signed up to receive the Rainmaking Recommendation in their email will receive the current tip two weeks earlier than it is posted on this blog. This is my way of thanking them for being a part of the group. If you would like to see the current Rainmaking […]