Last week, Above the Law, published a post entitled: “Top Law Firm Withholding Bonuses Unless Associates Do a ‘Marketing Project’”. The post explained that Quinn Emmanuel, one of the top law firms in the United States, sent an email to all of its attorneys stating that it is going to require its associates to complete […]
Rainmaking Recommendation #112: Why Can’t They Sleep?
Sometimes it’s tough to walk a mile in their shoes – we are so busy taking care of our own lives that it is difficult to think about what worries your clients most. As attorneys, we are tasked with trying to help people with their legal woes. Whether it is about their business or whether […]
The Business Card Hoarder
I have a confession. I found a 3” three ring binder on my shelf in my office with about 2,500 business cards in it. The business cards dated back 15 to 20 years. Additionally, I have two other binders of business cards on my shelf and a Redweld® expandable file stuffed with business cards. I have […]
Rainmaking Recommendation # 111: Your “Red Velvet Rope Policy”
In the late 1970s, two men, Ian Schrager and Steve Rubell, opened a now famous club called Studio 54. Then they did something incredibly amazing! They set up a Red Velvet Rope at the entrance to the Disco and then created a policy in which they determined who would, and would not get into this remarkable place. People […]
Rainmaking Recommendation #110 – The Super (Bowl) Card
Today is my birthday – yes, this IS a blatant way to get you to send an email or make a comment wishing me a wonderful day. And no, I am not telling you how old I am. I was thinking about days we celebrate, particularly because of what occurred the other day. Last Saturday, I […]
Rainmaking Recommendation # 109: Yesterday is Not Today
This morning, my father’s wife sent a picture of my father, Robert S. Field, Esq., going to court. My father has been practicing law for 50+ years. He is respected and well liked in the legal community, which was brought to my attention when I took him as my date to a recent county […]
Rainmaking Recommendation #107: What’s Going to Be Different?
This is the last Rainmaking Recommendation of the year. In two weeks we will start a new year. This is when people make promises, usually called resolutions, which they will never keep. In fact, according to the University of Scranton in the Journal of Clinical Psychology, about 45% of Americans usually make resolutions, but only […]
Rainmaking Recommendation #102: The Curse of Legalese
2014 and still many attorneys are writing in “legalese”. I have personally seen and edited blog posts, client communications and newsletters which are geared to the non-legal public in which phrases such as “heretofore”, “wherein”, and the like have been liberally sprinkled throughout. In most law schools, legal writing courses are a mandatory IL class. […]
Rainmaking Recommendation #100: Back to Basics
Wow! 100 Rainmaking Recommendations! Thank you for being a part of this journey and here’s to many more. But for now, let’s get back to basics. This is just something to think about. In the next few months there will be many more blogs on how to use various marketing and rainmaking tactics to grow […]
Rainmaking Recommendation #98: There Ain’t No Cure for the Summertime Blues
First, a quick reminder: We are six months into the year. How’s your practice going? Are you on target with your Rainmaking Plan or falling behind? What? You don’t have a Rainmaking Plan?? Now is the time to get one together so that you can finish the last 6 months of the year strong! Now, […]