It’s not who you know. It’s about who knows what you know. How are you making sure that the public knows about what you know? You have to proactively tell the public what you know. Not by shouting from the rooftops but by intelligently, systematically and consistently showing others how you can solve their legal […]
Rainmaking Recommendation # 73: Birthday Wishes
February 6, 2013 by Leave a Comment
Monday, February 4th was my birthday. I’m not saying this to get more birthday wishes. In fact, I received: 183 wishes on Facebook – to which I responded individually to each person with a thank you, 5 birthday phone calls – 4 of them from my family members, 3 physical birthday cards (I remember when […]
Rainmaking Recommendation # 72: For the Price of A Cup of Coffee
January 16, 2013 by Leave a Comment
Rainmaking does not have to cost a lot of money. Many attorneys are spending tens of thousands of dollars on websites, SEO tactics, listing services which promise 30 clients in 30 days, buying books on Rainmaking that they don’t actually implement (or worse – don’t read), and this is just a short list. In fact, […]
What a Waste of Webinar!
September 14, 2012 by Leave a Comment
Webinars and teleseminars are a great way to increase your knowledge in your chosen practice area, in business development and in areas in which you are interested. In fact, a number of CLE providers now offer affordable ways to earn your required continuing legal education credits just by watching your computer monitor. Webinars and teleseminars […]
Rainmaking Recommendation # 62: I’m too busy
September 14, 2012 by Leave a Comment
Have you ever used the excuse: “I’m too busy.” Really? How busy are you? Have you ever tried to figure out where you are spending your time? Are you really so busy that you cannot find 15 to 30 minutes in your day to do one activity that could build your book of business? One […]
Rainmaking Recommendation #60: Because the Bed Won’t Come to You
June 20, 2012 by 3 Comments
Q: Why do you have to go to bed at night? A: Because the bed won’t come to you! Okay, I know it’s a really bad kindergarten joke (I hope you are smiling), but the point is that clients won’t always just come to you. You have to “go” to them. Where do you find […]
Rainmaking Recommendation # 59: “If you always do what you’ve always done. . .”
June 6, 2012 by Leave a Comment
“If you always do what you’ve always done, you’ll always get what you’ve always got.” Henry Ford (1863-1947), American founder of the Ford Motor Company The above quote is in response to a question I received from a new client who has been practicing law for more than 15 years who, in our first coaching […]
Stick With What You Know!
May 21, 2012 by 1 Comment
Recently, on many of the social networks which I frequent, I have noticed attorneys asking questions about practice areas in which they obviously do not practice. Usually this is from a solo practitioner or small firm attorney. The post inevitably starts with: “I have potential clients who needs . . .” and continues to ask […]
Rainmaking Recommendation #58: May I have your Card?
May 16, 2012 by Leave a Comment
Look on the corner of your desk or open that top drawer – is there a stack of business cards you’ve collected during networking events? Pull the cards out and start going through them. Do you remember who any of these people are? First, cull through the list of cards and throw out any card […]
Rainmaking Recommendation # 57: Create your own Networking Group
May 16, 2012 by Leave a Comment
What type of law do you practice? What industry do you target? In each area of practice there is a list of people who work in the same in industry who do not practice law. People like accountants, psychologists/therapists, and other vendors who concentrate on the same group of people/businesses you are trying to reach […]