Rainmaking Recommendation #60: Because the Bed Won’t Come to You

Q:  Why do you have to go to bed at night?  A:  Because the bed won’t come to you! Okay, I know it’s a really bad kindergarten joke (I hope you are smiling), but the point is that clients won’t always just come to you.  You have to “go” to them. Where do you find […]

Rainmaking Recommendation #58: May I have your Card?

Look on the corner of your desk or open that top drawer – is there a stack of business cards you’ve collected during networking events? Pull the cards out and start going through them.  Do you remember who any of these people are? First, cull through the list of cards and throw out any card […]

Rainmaking Recommendation # 57: Create your own Networking Group

What type of law do you practice?  What industry do you target?   In each area of practice there is a list of people who work in the same in industry who do not practice law.  People like accountants, psychologists/therapists, and other vendors who concentrate on the same group of people/businesses you are trying to reach […]

Rainmaking Recommendation # 55: Broken Chains

So you went to a networking event.  You met some really wonderful people.  You got their business cards. You think there is some way that you can potentially do business.  You left the event after having a great time. You went home.  And then… you did nothing! You didn’t write a “Nice to Meet You […]

Rainmaking Recommendation #54: The Sweetest Sound

“Remember that a person’s name is, to that person, the sweetest and most important sound in any language.” – Dale Carnegie Rarely do people spell my name correctly.  Even more aggravating to me is that I am constantly getting correspondence addressed to Mr. Jamie Field (note incorrect gender AND incorrect spelling). While I no longer […]

Rainmaking Recommendation #53: What You Don’t Say May Speak Volumes

After an extremely long day with clients, I stopped by my local book store – it’s one of the ways I like to relax.   Yes, while I have ebook readers, and the ability to download books onto every device in the world, I am a bit old fashioned.  I love the feel of books, of […]

Rainmaking Recommendation #37 – The 3 Little Words Never to Say to a Client

(N.B:  This was not the original Rainmaking Recommendation that was to be sent out today, but due to an increasingly frustrating phone call with a major website last night in which those three little words were used over and over, it had to be sent). When a client sends you an email or calls you […]

Rainmaking Recommendation #21: Why you need to create realistic expectations

As attorneys, the most potent Rainmaking tactic is Word-of-Mouth marketing.  This is when clients tell others about the work you do and referrals are a result.  However, word-of- mouth marketing is also one of the ways that we lose clients as well. The problem is that in most legal cases, at least in the clients’ […]

Rainmaking Recommendation #20: On My Mind

Rainmaking Recommendation #20:  On My Mind One of the challenges that attorneys face is our clients or prospects don’t always have a constant need for our services.  However, these people will often run into others that they can refer.   Since we are all busy people, they refer the person they have on their mind at […]

Rainmaking Recommendation #17: The Event

As the summer comes to a close and vacations come to an end, more and more networking events are scheduled during the fall. Get out of your office and begin networking.  This is one of the best rainmaking activities in which you can take part. Remember to bring your business cards!  But more importantly, remember […]