Rainmaking Recommendation #128: The Top 5 Excuses for Not Becoming a Rainmaker

A deadly disease is plaguing your legal practice.  It’s called “Excusitis”. Excusitis occurs when you come up with the various reasons why you cannot do something.  Here’s the rub – no matter what excuse you may have, someone has already debunked it. For example, the “I’m too old to ___________ (insert activity here)” excuse.   Age […]

Rainmaking Recommendation # 115: Be Amazing!

Being a good lawyer is not enough. Being a great lawyer is not enough. Be an amazing lawyer! According to Google the definition of “Amazing” is “causing great surprise or wonder; astonishing.” So, when was the last time you created great surprise or wonder when it comes to your clients?  Your referral sources?  Your prospective […]

Rainmaking Recommendation #107: What’s Going to Be Different?

This is the last Rainmaking Recommendation of the year.  In two weeks we will start a new year.  This is when people make promises, usually called resolutions, which they will never keep. In fact, according to the University of Scranton in the Journal of Clinical Psychology, about 45% of Americans usually make resolutions, but only […]

Rainmaking Recommendation #95: Follow Up for Success

A little while ago I came across these startling statistics that apply to sales people.  While I do not know if these statistics are truly accurate or who published the study, they have been floating around the internet for a little while. 48% of sales people never follow up with a prospect 25% of sales […]

Death to the Finder/Minder/Grinder Mentality: Why you MUST become a Rainmaker

Originally Posted on LawMarketing.com August 2013   The days of the “finder”, “minder”, “grinder” mentality in law firms needs to be eradicated. Immediately! These oft used terms are used to describe the typical roles inhabited by an attorney in a law firm setting. The Finder – The finder is the Rainmaker of the law firm.  […]

Rainmaking Recommendation #88: Pick a Niche to Scratch their Legal Itch (Part 3 – How to Pick A Niche)

In Rainmaking Recommendation # 86 we talked about Why Pick a Niche.   In Rainmaking Recommendation #87 we discussed What is a Niche In today’s recommendation we will talk about HOW to pick a niche. There are many ways to pick a niche but here are some questions to ask yourself: Who is your ideal […]

Rainmaking Recommendation #87: Pick a Niche to Scratch their Legal Itch (Part 2 – What Is A Niche)

The last rainmaking recommendation told you “why” you needed to start creating a niche law practice; however, just to reiterate: You widen your visibility within a specific group, It’s cost effective, It levels the playing field, You can get more referrals, and You can position yourself as an expert.   Today we will discuss “what” […]

Rainmaking Recommendation # 86: Pick A Niche to Scratch Their (Legal) Itch (Part 1)

You cannot be all things to all people. I’m sure you have heard the phrase:  “Jack of all trades, master of none.” This applies to the legal industry as well.  The day of the general practitioner is dead.  The law has become much too complicated to try to keep up with all of the changes […]

Rainmaking Recommendation #85: Stop Networking with People You Know at the Networking Event

It’s Networking Season again. Did you ever notice how many invites for various networking events you receive for September and October?  People are ramping up for business after a taking the summer off. When you enter a networking event, what’s the first thing you do?  If you are like most people, you go directly to […]

Rainmaking Recommendation # 84: Why You?

You may have heard of something called a USP.  This is the “Unique Selling Proposition” and in marketing this means the reasons presented by someone as to why their product or service is different or better than another.   It answers the question:  Why you? You are an attorney.  Sorry to say, you are also one […]