Archives for 2021

Rainmaking Recommendation #250: A Deeper Dive Into Rainmaking Tactics (Part 4 – Writing)

In Rainmaking Recommendation #249, I explained that two of the best tactics you could use were public speaking and writing for showcasing your knowledge.  And while that Rainmaking Recommendation delved into public speaking, this one dives into writing. As attorneys, we are trained as writers.  Literally.  I don’t know any law school that doesn’t have […]

Rainmaking Recommendation #249: A Deeper Dive Into Rainmaking Tactics (Part 3 – Public Speaking)

The two most incredible ways to showcase your knowledge are public speaking and writing.  And if you are not doing one or the other, or even both, you are doing yourself a disservice as a potential Rainmaker.  The internet has become a fixture in our lives and a necessity because of the pandemic of 2020. […]

Rainmaking Recommendation #248: A Deeper Dive into Rainmaking Tactics (Part 2 – Ideal Clients)

1,327,910 That’s how many lawyers there are in the United States according to the American Bar Association’s 2021 Demographics.  437,540 That’s the number of law firms in the United States in which many of those attorneys practice.   These are huge numbers!  How do you find a way to get new clients when there are so […]

Rainmaking Recommendation #247- Halfway (and A Special Offer)

We interrupt the information on Rainmaking Tactics to provide you with this little announcement: THE YEAR IS HALFWAY OVER! Look at the calendar!  Are you as shocked as I that half a year is already in the history books? Granted, the past 16 months have been like none other we have experienced, but still. . […]

Rainmaking Recommendation #246: A Deeper Dive Into Rainmaking Tactics (Part 1 – Goals)

In the last Rainmaking Recommendation, I provided a listicle of 22 different methods to use for Rainmaking Success.  As promised, I will provide a deeper dive into how to use these tactics so that you can become the Rainmaker you wish to be. For the almost 20 years that I have been coaching attorneys, there […]

Rainmaking Recommendation #245: A Listicle of 22 Different Tactics to Use for Rainmaking Success

One of the most requested pieces of information for which I am asked is a list of different marketing and business development tactics you could use to Market your services, and Create relationships. So, without further ado, and a promise to go dive deeper into each tactic for future rainmaking recommendations, here is a list […]

Rainmaking Recommendation #244: Summer’s Here and the Time is Right . . .

I am a classic rock fanatic! I love rock-n-roll music from the 50s through the 80s.  And the song Dancing in The Streets, from which the title of this post comes arises, has been swimming around my head for the past few days  (shout out to Martha and the Vandellas, or David Bowie & Mick […]

Rainmaking Recommendation #243: Remote or In-Office: Does it matter for Rainmaking?

Many conversations are being held by law firms’ management committees, which ask should we require our attorneys to come back to the office?  Should we allow them to continue to work remotely? Should we institute hybrid schedules?  In my humble opinion, any law firm that requires attorneys to return to the office will soon find […]

Rainmaking Recommendation 242: How Many Psychiatrists Does It Take To Change A Light Bulb?

How many psychiatrists does it take to change a lightbulb? Only one, but the lightbulb has to want to change. I know it’s a terrible joke, but it is apropos to what I want to discuss in this very short Rainmaking Recommendation. In the almost 20 years I have been in business, I have worked […]

Rainmaking Recommendation #241: Relationships Matter

“Calling the legal industry “relationship based” is cliché, but that’s because it’s true.” So begins a recent article by Nathan Cemenska, JD, MBA entitled, Comment: Is the legal industry about personal relationships or B2B relationships?  We’re about to find out.  In it, the author discusses that the legal industry has been trying to evolve from […]